The Black fashion movementSM
The Black Fashion MovementSM challenges the narrative that Black fashion designers and Black-owned fashion brands are not accessible for consumer consumption through the execution of authentic, creative, and diverse interactive in-person, social, and virtual experiences. Our mission is to normalize fashion collections and entities designed, developed, and owned by BIPOC populations by cultivating meaningful partnerships, developing innovative strategies, and executing high-level events.
The Black Fashion Movement SM is a digital resource created to preserve, promote and celebrate the cultural influence of African-Americans in the global fashion industry while providing a platform for emerging top Black fashion designers to showcase their work.
The Black culture is influencing the fashion industry and taking it to the next level. From Black-owned fashion designers to Black fashion influencers. We are dedicated to showcasing and promoting Black-owned fashion brands and designers.
FROM A SOCIAL MEDIA TRIBUTE TO A MOVEMENT: fashion trends started by the black community
BFM Dallas Experience
The Black Fashion Movement set Dallas ablaze from June 16 – 20 with its inaugural Luxury Shopping Experience event, held at the Galleria Dallas. The event saw 13 premiere African-American designers from around the country to showcase high-end fashion and accessories for five days in a luxury boutique setting to an audience of highly engaged, enthusiastic shoppers. Designers included: Salon Monet, Kendall Miles Designs, Don Morphy, Sai Sankoh, Dawn Franklin Designs, S. McGee Collection, Model Atelier, Parker Durban, Keva J. Swimwear, Gina Gant Designs, Aisha McShaw Designs, LAMIK Beauty, and Serita Jakes Home. Celebrity artist, Michael Savoie, displayed his artwork in the store front window and throughout the event to provide cultural context and artistic inspiration.
Thanks to an extensive social media campaign, along with our strategic partners and host committee, the event attracted shoppers not only from the Greater Dallas/Fort Worth area, but from all over the country, including New York, Alabama, Ohio, the Virgin Islands, Los Angeles, Chicago, and Seattle. Event attendance quickly surpassed the initial projection of 2,000 shoppers, culminating in 5,000 shoppers in five days.
We and our partners were able to uplift Black designers and Black-owned fashion brands as we sought to normalize their contributions to the fashion industry and showcase them as “best in class.” Featured designers exceeded their sales goals and many SOLD OUT!
The event was sponsored by Harper Street Consulting, Brand Speaks, Trademark Property, The Galleria Dallas, and Belvedere Vodka.